By James Wright
Mike Voisin, CEO of Motivatit Seafoods.
The five Gulf states — Texas, Louisiana, Mississippi, Alabama and Florida — have always collaborated well, according to Joanne McNeely, the Gulf Coast Seafood Coalition marketing coordinator. But the sense of unity, and urgency, is stronger than ever, she says, as their task now is to convince folks beyond the Gulf that the seafood from here belongs in stores and restaurants everywhere, like it always had.
“When you’re off the shelf, there’s an empty space and something else always goes in it,” says Mike Voisin, CEO of Motivatit Seafoods in Houma, La., and chairman of the coalition, a group formed last year from a federal grant. All five Gulf states have received settlement funds from BP, the foreign oil conglomerate responsible for the unprecedented Deepwater Horizon disaster in 2010 that killed 11 workers and led to the spill that sent nearly 5 million barrels of crude oil into the water. Gulf seafood sales have faced stiff resistance in the marketplace ever since.
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